The Rovers kit have always been fundamentally the same; two team colours split across the shirt. One sleeve and one side of the shirt would be each colour. The shorts started white and the socks dark blue. Although the sock pattern and colours would change, everything else, for the most part, has not been touched since 1905. Since changing to white shorts in recent years, the home kits have had dark blue shorts since 1904, when they were changed for a year, then rejected and changed back. Blackburn Rovers colours for 2007-08 as voted for by fans. For 2007-08 the traditional blue and white remains, however the away kit is a brand new idea using the existing away colours (black & red) for the first time in a halved formation.
During the 07-08 season the club were sponsored by Bet24 and their technical sponsors were Umbro. 12 March 2008 The club announced that Crown Paints would be their new club sponsor as of 2008-09, the Lancashire based company signed a three year deal with the club. For the 08/09 season, the club decided to relegate the Black and Red halved kit to being their 3rd kit, and decided to go with an all Black (shirt and shorts) kit as their away kit, with a small blue and white halved patch directly underneath the chin at the top of the shirt
